Email Marketing Services

Do you ever feel stuck when it comes to your marketing efforts?

I can completely understand how overwhelming it can feel to keep up with “all the things”. But here’s where I can help point you in the #1 best direction for your marketing efforts.

Email has the highest ROI of all marketing (online & offline) efforts, despite the immense prominence of various social media platforms. For every $1 a business invests in its email marketing efforts, it gets $42 back in return, according to a Litmus research into email marketing ROI.

Since the COVID-19 pandemic began, the rate at which email volume has nearly tripled, yet engagement still remains high. 2021’s Black Friday & Cyber Monday foot traffic was not impressive. Yet online shopping was up 44% from 2020. (Source: Litmus State of Email Report: 2021)

Why?

EMAIL MARKETING EFFORTS

Need even more reason to invest in your email marketing efforts? Consider this, especially if you’re active on social media (I’m looking at your Facebook Groups)

Imagine you go live to your audience one evening and have an amazing event with lots of engagement. The next morning you wake up to find that the social media platform has changed their algorithm or rules and your audience has vanished. You never owned a way to get in touch with your audience in the first place because you relied solely on the social media platform.

Now imagine the same thing happens when you wake up, but you own your customer email list. You can quickly and swiftly send out an email to your audience thanking them for attending your live event, engage with your loving fans, and so on.

Building your email list is a business MUST. It’s quickly eeking away from a “wouldn’t it be nice” to a “must have” for businesses.

Whether you don’t have an email list, or you do but you don’t know what to send them, check out my email marketing services below to explore where I can bring you the best value for your money.

 

email marketing strategy session

 

Have you ever pulled a bunch of ingredients out of your refrigerator & pantry, only to realize you need a recipe to really create a meal? Most people need a recipe to truly cook a great meal. Like this analogy, most business owners need an email marketing strategy in place before the real marketing efforts can begin.

This is where we put our heads together and start uncovering the important elements together: the what, how & why of your email marketing efforts.

A great email marketing strategy will take into account your business goals & objectives, target audience, a SWAT analysis, a marketing/project plan and key performance indicators.

 

Book a Strategy Session

Click below to book a strategy call.

If you choose to work with me, we’ll work together to find the best date & time for our schedules. Strategy sessions usually run between 4-6 hours.

These can be broken up into smaller meetings to better suit your needs.

 
 

email marketing setup & automation

 

Ok, so let’s say you’ve got a strategy in place but you’re in a place now where you need to get this moving. This is where the rubber hits the road.

By standing up your email service provider, templates for your welcome sequence & newsletter, and ensuring your messages are always on brand, you’ll move past the “salad” and into the “main course” of your email marketing efforts.

If all this tech is overwhelming or you just don’t have the time to roll up your sleeves, book a call with me using the button below.

 
 

Setup & Integration

Click below to book a call to review email marketing setup & integration for your business.

Each setup & integration package depends on your current needs. Average time ranges between 6-8 hours for total setup, but can vary.

 

email marketing retainer services

 

These retainer services are for you business owners who have your strategy created, your email service provider set up, templates in place & some branded emails working so far.

This is where you’ve done a lot of the hard work setting yourself up for success. Now you’re in need of email list hygiene (yes, this is a real thing), automation & ongoing marketing analysis.

With my retainer services, your autoresponders will be set up. Your welcome sequence, education campaigns, lead nurturing and abandon cart automation will be put in place so you’re no longer trying to complete that ever growing to-do list.

When you find yourself out of ideas, we’ll roll up our sleeves together to come up with some new email marketing concepts. With some testing, we can see what really resonates with your target market.

Lastly your key performance indicators (KPIs) like open rates, click rates, bounce rates & conversions are all analyzed to help you continue to improve your marketing efforts.

 

Imagine the Possibilities

Remember, email marketing is quickly becoming a “must” for businesses. For every $1 you invest, your ROI will be upwards of 4200%. And the top priority of email marketing efforts is automation to enhance the customer experience.

Click below if you’re ready to take your marketing efforts to the next level.

If you’re feeling like you’re ready to explore the possibilities of working with me, click the link below to book a free call.